Yes, Louis Philippe is an Indian brand, launched in 1989 by the Aditya Birla Group. It is a subsidiary of Madura Fashion & Lifestyle, a division of Aditya Birla Fashion & Retail Limited (ABFRL). The brand’s name is inspired by Louis Philippe, the King of France from 1830 to 1848, symbolizing sophistication and elegance.
Louis Philippe Brand Details
| Attribute | Details |
|---|---|
| Brand Name | Louis Philippe |
| Origin | India |
| Established Year | 1989 |
| Owned By | Aditya Birla Fashion & Retail Limited (ABFRL) |
| Subsidiary Brand | Madura Fashion & Lifestyle |
| Primary Products | Premium men’s apparel including shirts, suits, trousers, shoes, and accessories |
| Store Count | 341 retail stores in India as of September 9, 2021 |
| Global Presence | Countries like UAE, Qatar, Oman, Saudi Arabia, Bahrain, Kuwait, Sri Lanka, and Nepal |
About the Brand
Headquartered in Bengaluru, Louis Philippe epitomizes fine clothing. Initially launched as a shirts-only brand, it expanded into trousers, suits, and formal shoes by 2010. The brand created the premium segment in Indian menswear with its innovative designs and “Upper Crest” logo, which resonates with sophistication and excellence.
Growth & Achievements
- Launched LP by Louis Philippe in 2007.
- Entered the footwear segment in April 2010.
- Became India’s largest apparel brand in March 2013, with sales exceeding ₹1,100 crore.
- Introduced “The Crest” retail identity in 2018.
- Opened its largest store (5,500 sq. ft) in Mumbai’s Viviana Mall in 2023.
- Its manufacturing facility, Fashion Craft Ltd, became the first industrial unit in India to earn the TRUE Zero Waste Gold Certification in 2023.
Innovation & Trends
Louis Philippe has consistently brought global fashion trends to India, from Cubix (1999) to the Spirit of Italy (2005). With its focus on innovation, the brand ensures customers have premium options for every occasion.
Conclusion
Louis Philippe’s journey reflects its commitment to providing premium menswear that combines elegance, quality, and global trends, ensuring its position as a benchmark in the fashion industry.
