Yes, Thomson India Electronics is an Indian brand. Though leveraging the global Thomson brand name, Thomson India Electronics operates as an Indian entity under SPPL. With its affordable and quality electronics, the brand is well-positioned for growth in India’s competitive market.
Brand Information
Thomson India Electronics is owned by Super Plastronics Pvt. Ltd. (SPPL), an Indian company headquartered in Noida, Uttar Pradesh. SPPL acquired the license to manufacture and distribute Thomson products in India in 2018.
Founded: 2018 (under SPPL in India)
Owner: Super Plastronics Pvt. Ltd.
Headquarters: Noida, India
Industry: Electronics
Key Products:
- Smart TVs
- LED TVs
- Washing Machines
- Home Appliances
Current Status
Thomson has established itself as a prominent player in the Indian consumer electronics market by offering feature-rich, affordable products. Its smart televisions, equipped with the latest Android OS and advanced display technologies, are particularly popular. The brand operates primarily through e-commerce platforms like Flipkart and has seen consistent growth in sales since its re-launch.
Future Outlook
- Expansion of Product Line: The brand plans to diversify into more home appliances, including refrigerators and kitchen appliances.
- Manufacturing Capabilities: SPPL intends to strengthen its manufacturing infrastructure in India to support the “Make in India” initiative.
- Consumer Focus: Thomson aims to capture a larger share of the mid-range consumer market by offering innovative, budget-friendly products.